Google Rolls Out Production-Grade URL Context Tool for Gemini API

August 17, 2025

Details

  • Google has officially released its URL Context Tool for the Gemini API, making it fully available in production with broadened features and revised pricing.
  • The tool allows developers to supply URLs directly to Gemini models, enabling comprehensive analysis of entire webpages, not just snippets or uploaded files.
  • Enhanced support now includes processing PDFs with advanced table and structure parsing, image analysis across PNG, JPEG, BMP, and WebP formats, along with continued compatibility for web pages, JSON, XML, CSV, and text files.
  • Initially offered as an experimental feature since May 2025, the tool now matches production-grade rate limits based on Gemini model tiers, following OpenAI’s earlier rollout of comparable URL reading capabilities.
  • Gemini CLI and Gladly.ai are among early adopters leveraging the tool for interactive terminal web content and personalized customer support, respectively, with charges based on additional input tokens in line with standard model rates.

Impact

Google’s move to production readiness brings parity with OpenAI in web content processing, marking a significant step in its developer and enterprise AI strategy. The ability to process diverse file types at scale may help Google win over developers building context-rich AI applications, intensifying competition in the rapidly evolving AI tools market.

Read more