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Details
- Salesforce has entered a definitive agreement to acquire Apromore, a leading process intelligence software provider focused on process discovery, simulation, and optimization for enterprises. The transaction is expected to close in the fourth quarter of Salesforce's fiscal year 2026, ending January 2026; financial terms were not disclosed.
- Apromore is recognized as a three-time Leader in the Gartner Magic Quadrant for Process Mining Platforms and serves a broad range of global enterprise clients in industries such as finance, healthcare, and energy. Most Apromore customers already deploy the software on Salesforce, paving the way for a seamless integration.
- The acquisition will add Apromore’s end-to-end process intelligence suite—encompassing process and task mining, digital twins and simulation capabilities, root-cause analysis, and intelligent compliance assurance—offering businesses deeper operational insights. These tools enable comprehensive visibility across systems and user interactions, helping to identify inefficiencies, pinpoint bottlenecks, and reveal high-impact automation opportunities.
- This move supports Salesforce’s larger Agentforce platform strategy, allowing companies to leverage Apromore’s simulation and process mapping technologies for deploying autonomous AI agents that drive measurable operational efficiency. The announcement builds on Apromore’s recent 10.3 platform update, which features integrated task mining and AI-powered optimization tools.
- Apromore’s platform is built with a privacy-first approach, featuring anonymized data handling, GDPR compliance, and robust enterprise-grade security—key factors for organizations seeking to automate while maintaining stringent regulatory and data protection standards.
Impact
Salesforce’s acquisition of Apromore underscores the market’s pivot from traditional robotic process automation toward data-driven, intelligent agentic automation. Integrating Apromore directly into Salesforce’s ecosystem provides customers with unified tools for process mapping, simulation, and AI-powered automation at scale. As competitors consolidate their own process intelligence capabilities, this deal strengthens Salesforce’s leadership in the growing enterprise automation sector.
