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Details
- Salesforce and AWS have expanded their longstanding partnership to advance agentic AI for enterprises, introducing new integrations structured around four key pillars: unified data management, secure AI agents, modernized contact centers, and streamlined cloud procurement via AWS Marketplace.
- This collaboration is already being leveraged by major organizations like Deel, Expedia Group, Toyota, and 1-800Accountant, with notable outcomes such as 1-800Accountant’s AI agents resolving 70% of routine inquiries autonomously and Toyota planning to automate core customer service workflows.
- The integration offers Data 360 with Zero Copy functionality for Amazon Redshift, Agentforce platform enhancements powered by Amazon Bedrock, contact center solutions via Amazon Connect, and support for agent deployment and procurement through AWS Marketplace.
- Adhering to interoperability standards like MCP and A2A, these solutions enable seamless communication between AI agents from various vendors and support multi-party collaboration through Data 360 Clean Rooms and AWS Clean Rooms, now available in 30 countries, including recent launches across Latin America.
- Salesforce’s Agentic Enterprise Index reported a 119% increase in enterprise agent creation during the first half of 2025, while Salesforce has surpassed $2 billion in lifetime AWS Marketplace sales since late 2023, marking it as the platform’s fastest-growing seller.
Impact
This collaboration cements Salesforce and AWS as front-runners in the evolving landscape of enterprise AI agents by combining robust cloud infrastructure with interoperable, secure, and scalable solutions. The rapid adoption and $2 billion milestone highlight a strong enterprise appetite for unified AI platforms. As interoperability and privacy become industry priorities, this partnership’s standards may shape how multi-vendor AI solutions are deployed in large organizations globally.
